Phoenix Beverages Group holds a culture of strong performance,
supported by ongoing talent development. We have a proven
ability to capitalize on market opportunities and optimize
operations efficiency.
Client-centricity, innovation,
adaptability, honesty and trustworthiness are part of our brand
DNA.
Our vision is to 'Provide happiness through beverages'. This applies not only to our consumers, but also to our partners, suppliers and other stakeholders. We are committed to preserving and enhancing the wellbeing of our community members through our CSR programmes. Progress towards this vision builds the group’s standing as a responsible corporate entity and strengthens our foundation as a sustainable and profitable business.
At Phoenix Beverages Group, our motto is ‘Thirst for the Best, First For You’. It is our driving force to seek premium quality in everything we do, so that our consumers enjoy quality moments with quality products.
Our activities and behaviours are guided by our values, which are:
Phoenix Beverages Group produces and distributes more than
50 brands. Our aim is to produce world class beverages. To
achieve this objective, we have established and implemented
internationally recognised Quality & Food Safety Management
Systems. We coupled them with the rigorous monitoring of our
internal quality control systems; both upstream and
downstream of all our manufacturing operations.
All our production sites are certified FSSC 22000 (Food
Safety Systems Certification) and this enables us to exert
due diligence throughout our processes.
SDGs are a call to action that drives a global collaboration
to achieve the goal of peace and prosperity for people and
our planet. Phoenix Beverages Group voted for 5 SDGs as an
initiative to contribute to the socio-economic and
sustainable landscape of the country namely: Good health and
well-being, Decent Work and Economic Growth, Industry,
Innovation & Infrastructure, Responsible Consumption and
Production and Climate action.
While we have chosen only one environmental SDG (Climate
Action), action towards this SDG requires a focus on four
other SDGs that include two significant inputs to our
production – water and energy – and two major outputs in the
form of plastic packaging and waste management, which
impacts SDG Life below water, and Life on land. This brings
us to a total of 7 SDGs.