As an industry leader, building a sustainable eco-system around Phoenix Beverages Group is our utmost priority. It is in our brand DNA as a responsible producer to engage ourselves in a sustainable way through our activities. Phoenix Beverages Group has defined its own sustainability strategy by prioritising a set of actions.
Our strategy model consists of building a sustainable and profitable business through our five chosen Sustainable Development Goals (SDG), which ensure that our activities remain aligned with global social and environmental aspirations:
Phoenix Beverages Group has defined its own sustainability strategy by prioritising a set of actions. This helps us in providing an agreed framework to focus on investment and drive performance, as well as engaging internal and external stakeholders.
Internal and external basic improvement and expectations related to sustainability are evaluated as an important data source in developing the company’ strategy. In that respect, our strategy does not involve only prioritisation, but also clear decisions to really focus and act on specific issues.
By acting clearly in that direction, Phoenix Beverages Group wants to demonstrate that he can adopt an entrepreneur approach “today for the future” and that its sustainable strategy is totally in line with the global mission and vision of the group.
Phoenix Beverages Group, through its PhoenixEarth Initiative, also provides support to several NGOs and initiatives namely: Mauritius Glass Gallery (MGG), Yes No Solutions, Mission Verte, We-Recycle, The Coca-Cola Foundation and Zee Arts amongst others.